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Which charity e-commerce companies sign up their users well?

Signing up users is the most important step in building a loyal userbase. Ideally, you want them to buy products in your site, so that they can be a registered user as well a buyer. But, users usually don't buy in one session. So, it is important to sign them up without interrupting their shopping experience and re-engage them later. Based on this criteria, we have ranked the charity ecommerce companies in United States that do a good job in signing up users:

Rank Domain Score
1 amazon.co.uk 7.7
2 redcross.org 6.9
3 thethirdwave.co 6.7
4 whatreallyhappened.com 6.7
5 nature.org 6.6
6 landezine.com 6.1
7 habitat.org 6
8 dulfy.net 5.2
9 mnn.com 5.1
10 ascelibrary.org 4